The Antique Motor vehicle Clearly show was a success and exhibited above 100 antique vehicles.
By Shazia Hasan
Frere Hall Gardens was the spot to be for enthusiasts of antique cars and trucks on January 29 who preferred to be enamoured with classic and basic autos. The cars far too razzled and dazzled thanks to so a great deal enjoy getting showered on them. Rolls Royce, Jaguar and Mercedes emblems weren’t the only kinds reflecting the winter season sun’s rays, MG, Mustang and the spherical Volkswagen logos with the ‘V’ and ‘W’ in a circle shimmered as effectively. Black, white, purple, inexperienced, blue, yellow, orange and even product and off-white bodies, created of metallic or even fibreglass gleamed.
Historic motor vehicles such as Karim Chhapra’s 1924 Rolls Royce Silver Ghost in which Mr Jinnah travelled when it was owned by the Nawab of Bahawalpur, Razi Nayyar’s 1972 deep green Jaguar XJ6 Series-1 that originally belonged to the previous key minister Zulfikar Ali Bhutto, Shoaib Qureshy’s black Vanden Plas 1956 Princess limousine (called ‘Princess’ because when it was produced the late Queen Elizabeth, a princess at the time, had purchased the very first two cars and trucks appropriate off the creation line) had been not the only stars of the Antique Cars and trucks Exhibit, organised by the Antique Cars Museum, which was introduced in May possibly 2022 – Pakistan’s first on the net car or truck museum web page. Though the web-site is not a year outdated yet, it is beyond crawling or using its original techniques. It is vrooming, roaring and zooming as the Antique Motor vehicle Display exhibited more than 100 cars, from as younger as 40 years outdated, to as aged as 99 yrs, on display.
Like any very pleased father, Shoaib Qureshy, MD, Bulls Eye DDB, whose brainchild this is, beamed as he viewed his desires coming legitimate. Born out of a need to have to showcase the many classic and vintage autos in the nation, an promoting expert like Qureshy was just the suitable man or woman to make it come about as he is passionate about basic automobiles Bulls Eye DDB, performs the portion of a motor vehicle chassis for the web page he states.
“I’m at first an advertising and marketing individual so becoming in the marketing and advertising subject has aided,” Qureshy tells Aurora, incorporating how his company served in creating the branding, the social media platforms, and events for Antique Vehicles Museum. “If you seem at our Instagram web page, the content established for it is easy for us to do for the reason that we presently do that type of content creation and branding,” he clarifies.
Qureshy suggests the web page has a existence on on Facebook and YouTube, also, but it is “bigger” on Instagram due to the fact. “There is a workforce of 4 people today handling our social media. They are also all really passionate about antique cars.”
Their Instagram account is an ongoing method. There is a ton of information there and it is alive 24/7 with normal posts. “It’s also serving to the Antique Autos Museum develop,” suggests Qureshy. “More and a lot more persons are fascinated in antique cars and trucks be it getting or restoring them or collaborating actively in the neighborhood.”
“We get queries on our social media platforms about motor parts. The Antique Cars and trucks Museum helps link sellers and buyers. We have experts on board who, too. Like just one particular person is an expert in denting and portray, an individual is an pro in upholstery or electric powered get the job done. So we have these places also recognized. You normally will need such conversation with these cars,” he claims.
“It was not like that four or 5 years in the past. The antique vehicles scene was pretty shut. It was an underground neighborhood. Men and women didn’t even know who was who and who experienced what. Now they are commencing to practical experience, touch, feel and know our cars and trucks. And that’s how it is going to grow,” he factors out.
Immediately after the Antique Vehicles Museum’s launch in May well 2022, their initially massive dwell occasion was the Antique Motor vehicle Display at the Frere Corridor Gardens in January 2023. “It was our 1st Vehicle Exhibit, to turn into an once-a-year feature occasion, most possibly each and every January when the weather conditions in Karachi is very good. Other than that we also maintain normal breakfast satisfies [on Sundays usually], drives and rallies,” he states.
“There are a lot of material generation suggestions that we are doing the job on, these types of as a sequence about collectors and the stories of the autos, as very well as on motor vehicle restoration which will function mechanics, denters, painters, electricians, who are also very critical people. We will have almost everything to do with antique automobiles. Our Instagram by now has photos of our drives and rallies and our breakfast satisfy-ups where we converse about our cars when we crack bread alongside one another. We will also program extended drives. That, way too, will generate and generate written content for our on-line audience moreover being pleasurable,” he adds.
There is no price for the collectors for registering and showcasing their autos on the web site. “It is a non-income challenge,’ states Qureshy, “but we do get sponsors. For instance, at the Antique Car or truck Clearly show, we had Lipton, Jubilee Insurance plan and Al-Noor/Lasani Wooden on board.”
The author is a senior reporter for Dawn. She tweets @HasanShazia